Lola watched the two planes dive into the world trade center.Lola 16_9 LOW RES

Her first thought: we are at war. Her second thought: what am I doing with my life that matters? Both thoughts left her feeling horrifyingly empty. Like if the world ended right then and there, what had she done to make it a better place? This independent thinker with an unquenchable desire to learn headed off on yet another new trajectory. “Yet another”, because her life had already taken several dramatic turns.

Lola graduated with highest honors from Drexel University. She placed in The Next Great American Designers Competition and, directly upon graduation, scored a prestigious job, first designing dresses for Albert Nipon, then sportswear for Christian Dior. One day she wandered into an acting school. They immediately sent her on an audition and she booked a commercial. She got heavily involved in the NY theatre scene. Television commercials and a short stint on All My Children followed. After a summer with David Mamet and the Atlantic Theatre Company, Lola started writing and never looked back. Lola’s writing gained critical acclaim from many prestigious contests, including the Nicholl Fellowship, Project Greenlight, the Austin Film Festival and the Sundance Writer’s Lab, yet Lola yearned for something more. That “Something more” found its feet when Lola rescued her two dogs, Woofie & Bear.

The Death-row Dogs

Two cute pups on the euth-list! read the Facebook post, somebody please step up! Lola took them home. Each day after that she saw photos of happy dogs that had been euthanized, simply because nobody knew they existed. Lola knew she had the skill-set to change that. Lola made a few dozen hoodies & tees, gathered three professional photographers, and headed into the shelter.

The mission was such a success, Lola decided to take on it fulltime.

Lola expanded the fashion line and took the rescue mission with it. Young boomers and millennials loved it! Dogs from all over the world flocked to the collection’s contemporary style. Invitations to present at various charity fashion events poured in. People stopped the dogs on the street to gush over their cuteness and take their pictures. Lola continued to create on her dog-humanizing concept by adding  line of matching people clothes. The humanizing continues as the dogs take on the task of promoting our products, our sponsors and the empowerment of people.